Privacy Policy

How we collect, use, store, and protect your personal and health information. Written clearly — not in legal boilerplate.

Last updated: January 2026 · Questions? (303) 630-9603

Sections: Who We Are · What Information We Collect · How We Use Your Information · Health Information · Sharing & Disclosure · Website & Cookies · Your Rights · Security · Contact Us

This Privacy Policy describes how Denver Sports Massage (“we,” “us,” or “our”) collects, uses, and protects the personal information you provide when you visit our website, book an appointment, or receive services at our clinic in Greenwood Village, Colorado. We take your privacy seriously — particularly the confidentiality of your health information — and we have written this policy in plain language so you understand exactly how your information is handled.

Who We Are

Denver Sports Massage is a licensed massage therapy and acupuncture clinic located at 7860 E Berry Pl, Suite 110, Greenwood Village, CO 80111. We are the data controller for all personal information collected through our website and clinical services. You can reach us at (303) 630-9603.

What Information We Collect

We collect information you provide directly to us and information generated through your use of our services.

Information you provide:

  • Contact information — name, email address, phone number, and mailing address
  • Appointment and booking information — preferred services, dates, times, and clinician preferences
  • Health intake information — health history, current conditions, medications, and other health details relevant to your treatment
  • Payment information — credit or debit card details processed securely through our payment processor; we do not store full card numbers
  • Communications — messages or inquiries you send us via phone, email, or our website contact form
  • Employment information — if you apply for a position with us, we collect resume and application information

Information collected automatically:

  • Website usage data — pages visited, time spent, referring pages, and browser/device type, collected through standard web analytics
  • Booking system data — appointment history and session records maintained in our practice management system (Mindbody)

How We Use Your Information

We use the information we collect to:

  • Schedule, manage, and confirm your appointments
  • Provide clinical services — your health information informs your treatment
  • Process payments and send receipts
  • Send appointment reminders and follow-up communications
  • Respond to your questions and inquiries
  • Send occasional service updates or promotional communications, with your consent — you can opt out at any time
  • Improve our website and services through aggregated, non-identifiable analytics
  • Comply with legal and regulatory obligations

We do not use your information for automated decision-making or profiling, and we do not sell your personal information to any third party.

Health Information

Health information you provide through our intake forms and during clinical sessions is treated with the highest level of confidentiality. As a healthcare services provider, we handle health information in accordance with applicable Colorado state law and professional licensing standards.

Your health information is never shared with third parties for marketing, advertising, or commercial purposes — under any circumstances.

We may share health information only in the following limited circumstances:

  • Your explicit consent — for example, if you ask us to coordinate care with your physician, physical therapist, or another provider
  • Legal requirement — if required by court order, subpoena, or applicable law
  • Safety — if we believe disclosure is necessary to prevent serious harm to you or others
  • Service providers — our practice management system (Mindbody) stores session records; their use of data is governed by their own privacy policy and data processing agreement with us

You have the right to request a copy of your health records held by our clinic at any time. Please contact us using the information at the bottom of this page.

Sharing & Disclosure

We do not sell, rent, or trade your personal information. We may share limited information with trusted service providers who assist in operating our business, under strict confidentiality obligations:

  • Mindbody — our appointment scheduling and practice management platform
  • Payment processors — for secure processing of card payments; they receive only what is necessary to process the transaction
  • Email service providers — for appointment reminders and communications, if applicable
  • Website analytics — aggregated, non-personally identifiable usage data only

All third-party service providers are contractually required to use your information only for the purpose of providing services to us and to maintain appropriate security measures.

We may also disclose information if required by law, to enforce our terms of service, or to protect the rights, property, or safety of our business, clients, or the public.

Website & Cookies

Our website uses standard web technologies to improve your browsing experience and understand how visitors use the site.

Cookies: Small text files placed on your device when you visit our website. We use session cookies (which expire when you close your browser) and persistent cookies (which remain for a set period). Cookies help us remember your preferences and understand site traffic patterns. You can control cookie settings through your browser — disabling cookies may affect some website functionality.

Analytics: We may use a web analytics service (such as Google Analytics) to collect aggregated data about how visitors use our website. This data does not identify you personally and is used only to improve the website experience.

Third-party embeds: Our booking system (Mindbody) is embedded on our website. When you interact with the booking widget, your data is processed by Mindbody in accordance with their privacy policy. We recommend reviewing it if you have concerns about how they handle data.

Your Rights

You have the following rights with respect to your personal information:

  • Access — you may request a copy of the personal information we hold about you
  • Correction — you may ask us to correct inaccurate or incomplete information
  • Deletion — you may request that we delete your personal information, subject to our legal obligations to retain certain records (such as financial transaction records and clinical health records required under state law)
  • Opt-out of marketing — you can unsubscribe from marketing communications at any time by clicking the unsubscribe link in any email or by contacting us directly
  • Data portability — you may request your personal information in a structured, commonly used format

To exercise any of these rights, please contact us using the details in the Contact section below. We will respond within a reasonable timeframe and no later than 30 days.

Note that we are legally required to retain clinical health records for a minimum period under Colorado state law. Deletion requests for health records may be fulfilled only after the applicable retention period has elapsed.

Security

We take reasonable technical and organizational measures to protect your personal information against unauthorized access, disclosure, alteration, or destruction. These measures include:

  • Secure HTTPS transmission for all web communications
  • Password-protected access to practice management systems
  • Secure payment processing — we never store full credit card numbers
  • Access controls limiting who within our team can view client health records

No method of transmission over the internet or electronic storage is 100% secure. While we take all reasonable steps to protect your information, we cannot guarantee absolute security. If you have concerns about a specific data security issue, please contact us immediately.

Contact Us

For questions, concerns, or requests relating to this Privacy Policy or your personal information, please contact us:

  • Phone: (303) 630-9603
  • In person: 7860 E Berry Pl, Suite 110, Greenwood Village, CO 80111
  • Hours: Open 7 days · 8:45am – 9:15pm

We may update this Privacy Policy from time to time to reflect changes in our practices or applicable law. Material changes will be noted at the top of this page with an updated date. Continued use of our services after any update constitutes acceptance of the revised policy.